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![]() ![]() These refinements aim to improve the readability of the Avenir font.Frutiger updated the ascenders to create Avenir font, reduced the horizontal strokes thinner than the vertical ones, and making the circular shapes more oval.Avenir font takes influence from the ‘Futura’ typeface because Adrian Frutiger decided to develop and bring a more realistic look to the Futura font.The key highlights of the Avenir Font are the following: It’s simple and crisp typeface is one that brings a body of text an organized atmosphere. So it is used to bring simplicity and elegance to a project. ![]() In their branding guidance, several New York universities used Avenir Font as the main font. A lot of graphic designers want to use this lovely font in their design projects. ![]()
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